View this post on Instagram Our culture is a global resource, let’s not play ourselves and wake up one day and not own our own culture. Tighten up on your contracts, tighten up on your deals. Demand ownership. Demand equity. Protect your culture. IT’S FOR EVERYONE TO ENJOY BUT FOR US TO OWN! 🖤✊🏿 A post shared by Diddy (@diddy) on Nov 13, 2018 at 8:45am PST