Friday, January 03, 2014
Alicia Keys Out at Blackberry
Last year Alicia Keys' position as the Global Creative Director for Blackberry got off to a rocky start after she was busted Tweeting from her iPhone despite signing on to rep the struggling smartphone brand [click here if you missed that].
Now Alicia can use whatever phone she wants because she and Blackberry have parted ways...
Yesterday Blackberry announced that Alicia's one year contact was up and that it would not be renewed.
Blackberry, who reported a $4.4 billion 4th quarter loss, is refocusing their brand on business and government users.