Friday, May 03, 2013

Mountain Dew Drops Lil Wayne


Two days after Lil Wayne's non-apology to the family of Emmett Till for using his name to describe rough sex in a rap lyric, Mountain Dew has decided to cut ties with Weezy...

The family of Emmett Till asked Lil Wayne for a public apology back in February after the remix for Future's Karate Chop leaked online containing the lyric, "I'mma beat the p***y up like Emmett Till [click here if you missed that]."

Lil Wayne ignored the family's pleas for an apology until earlier this week when they threatened to put pressure on Mountain Dew and Weezy's other sponsors until they got a response [click here if you missed that].

Apparently Lil Wayne's non-apology letter was too little, too late because Mountain Dew's parent company PepsiCo just released a statement saying Wayne’s “offensive reference to a revered civil rights icon does not reflect the values of our brand” and cut all ties with the rapper.