Is spite of widespread leaks, Beyonce's label is very happy with the initial sales projections for '4'...
From Billboard
The label is particularly pleased with sales reports from "4's" initial days of official availability. Columbia/Epic Label Group Chairman Rob Stringer says early indications are that the album will debut at No. 1 in as many as 14 countries, including the U.S., and in the Top 3 worldwide. It went triple-platinum in Brazil on its first day of sale, while U.K. projections have it selling "well over" 90,000 copies in its first week -- which more than doubles "I Am...Sasha Fierce's" roll-out in 2008 -- and 1.6 million over its lifespan. The album's second single, "Best Thing I Never Had," is No. 1 on the U.K. iTunes charts and currently sits at No. 58 on the Billboard Hot 100 and No. 29 on the Hot R&B/Hip-Hop Songs charts.
"The numbers are very good everywhere," Stringer notes. "We thought the record is great from the beginning, and some of the stuff that is happening now is vindication of it."
Columbia did scramble when "4's" first single, "Run the World (Girls)," leaked and was released ahead of schedule, peaking at No. 29 on the Hot 100. The album, meanwhile, leaked in full on June 7, three weeks ahead of its June 28 release date, leading to reports that "4" would be delayed and possible altered -- particularly after a tepid response from the blogosphere and a feeling that, with more than 70 songs worked on for the album, there would be ample material to create something markedly different than what was being distributed online.
"We didn't want the leaks to happen," Stringer says. "But there was never any discussion of this album moving. It has always been that date (June 28). It's been that date for four months now. There was never a conversation about pushing it back, bringing it forward, changing the songs -- none of it."
Stringer says the company is looking at an 18-month campaign for "4," which will include "extensive touring" by Beyonce.
