Beyonce inked a $20 million dollar deal with Coty to develop her own fragrance. Beyonce says, "While I love various perfumes, I haven't found a scent that truly personifies me as a woman. Working with Coty, I was able to turn my ideal fragrance into a reality by creating an alluring and sophisticated fragrance; one that's reflective of my inner power."
The scent will debut spring 2010